The Exhibitions community of South Africa

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Full Stretch Display Relaunches Brand

Innovative Brand Display Solutions

Full Stretch Display is proud to announce the relaunch of their contemporary and innovative brand to position themselves as premium supplier of branding and display systems in the retail, display and interior sectors in South Africa.

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A QUESTION OF SIZE: THE EMOTIONAL IMPACT OF LARGE DISPLAYS

Stand Alone Displays, Banners, Promotions, Advertising


BIG,
GREAT
HUGE
SUBSTANTIAL

CONSIDERABLE

SIGNIFICANT

According to freedictionary.com, the word size can be defined as:  “the physical dimensions, proportions, magnitude, or extent of an object.”   It is however also defined as “the character, value, or status with reference to the capacity to meet given requirements.”

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DISPLAY SOLUTIONS FOR RETAIL:  SIZE DOES MATTER!


Need a solution to cover those large and otherwise non-functional spaces in warehouses and retail outlets?  Worried about how to apply and exchange the material?  We recommend the Full Stretch Display Wall Mount.

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The Science of Display  - Striving for Perfection

Display Booths, Promotions, Exhibition StandsAlan Kay once said: “The best way to predict the future is to invent it.”

Have you ever wondered what it is that draws you into a particular store or attracts your attention at an exhibition?  Is it the shop front window, the signage, the evocative branding on the walls?

How do you feel when you enter the space? Do you want to escape, or linger and browse?

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Display Trends 2012

The core strategy of customers on overall custom modular wide format fabric print display usage, although varying over the various industries, would most probably still be brand message, product selection and ROI. Consideration to rentals as a sustainable alternative will also be taken into account.

The question is how we can align ourselves to support customers in realising their goals for 2012. We believe the answers lie not only in the obvious distinction and benefits of our product but also our ability to uniquely segment our market and show applied customisation in particular industries.

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MEETING THE BRANDING CHALLENGES IN RETAIL MERCHANDISING


Displays, Banners, Stands, Wall MountsWe are often posed with the following question by brand managers and clients:  “How can we communicate our brand message consistently in a retail environment and change our shop fittings, without disrupting our business”? Not only do your products need to embody your brand values, but the surroundings in which you sell them need to communicate a brand experience, in order to simplify consumer choice.

Budget constrains in our economic environment, digital advertising and ever changing customer demands are challenging current retail shop fitting and design and the focus of our retailers is consequently directed to alternative retail display options.

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